Products / beatvest Campaigns
Acquiring customers is expensive because everyone runs the same playbook: heavy, product-first, aimed at the same narrow audience that already invests. A campaign people finish and share reaches the mass market instead.
The problem with acquisition
An ad about fees.
Product-first, heavy, interchangeable. Rising ad prices, and every broker, bank and robo bidding for the same 5% who already invest. The mass market scrolls past.
A challenge people share.
Value first: ten days that fix your finances, points that become real rewards. A story people tell others, which is how you reach the people no ad reaches.
Day 6 · Your first 100 euros
TodayDay 10 · Grand unlock
+250What it includes
Financial fitness, January
2,000 points to unlock
Themed funnels
A New Year challenge, women and investing, first-time investors. An occasion, translated into activity.
Rewards inside the compliance line
Points, streaks and a reward pool that a bank can actually sign off on.
Distribution built in
Landing page, in-app flow, creative, influencer sourcing and PR. A challenge is a story, an ETF is not.
What you can achieve
Invited by Anna
Shared, not bought.
A challenge spreads through invitations, social and PR. Every share is a customer you did not pay for with ad budget.
The people no ad reaches
52% female users on our own app.
The mass market, reached.
Women, first-time investors, people outside the big cities: the audience your competitors' fee ads never convert.
98%
of started lessons are completed
Finished, not skipped.
A campaign only converts if people reach the end. Ours get finished, and the last day is a product action.
30 minutes, your numbers, a concrete proposal for where to start.
Book a demo